PORTSMOUTH, Va. (WAVY) – The newsroom is buzzing, the cameras are rolling, and additionally, behind the scenes, I’m gaining experience at WAVY.
My name is Laura Wiley, and I am a Sales Intern at WAVY-TV and a senior journalism major with an emphasis in business management at Hampton University.
In my first month at WAVY, I have learned invaluable skills that I will carry into my future career. I have gained experience in social media advertising, including how to reach specific target audiences and create compelling messages to resonate with partners. I also learned how to create CTA’s to engage consumers in interacting with content.
One of my favorite aspects of this internship has been utilizing my creative skills to create video content for partners. Bringing ideas to life through visuals has allowed me to overall find a passion for strategic marketing techniques. Seeing how effective video content can impact audiences has piqued my interest in sales as a career path.
I have enjoyed learning from my supervisor, Karolyn Hairston. She has helped give me advice on how to navigate this career field and, more importantly, how to present myself as my best professionally. Her wisdom and encouragement have made me even more confident in my ability to succeed in my future career.
As I continue to grow in my role, I am excited to learn from various departments at WAVY and I can’t wait to see where this journey takes me!
